Derek Gehl Bio
Derek Gehl is the CEO of one of the biggest Internet marketing companies called Internet Marketing Center. The company is known for their flagship products Insider Secrets to Marketing Your Business On the Internet and their Secrets to their Success membership site. Derek took over the company after Corey Rudl’s passing and taken the business to new heights.
Detailed Overview
The Internet marketing world was surprised when it was announced that Derek Gehl was the new successor to the Internet Marketing Center. But it wasn’t an accident as Derek has been working with Corey very closely for many years. Derek has become more involved with his readers and stepped forward, proving a personality for the IMC.
Derek is experienced in many areas of Internet marketing from email marketing, search engine optimization, business building, and blogging. Derek has built on Corey’s fundamental principles and has closely followed the changes in the Internet marketing industry.
He strongly believes in systemizing your business so that it grows without you always having to be working and present all the time. Everything from customer service, follow up marketing, product delivery, and even marketing campaigns should be automated according to Derek.
What separates him from Corey is that Derek interacts with the community through his blog. He also stepped up on teaching search engine optimization and explaining it better. Before his involvement, the Internet Marketing Center did not really keep up with the search engine changes and provided very basic information on the topic. He is also a strong advocate of blogging and web 2.0, releasing a product on blogging and encouraging marketers to take advantage of the hottest web properties.
In addition to that, there is also a big focus on email marketing. Email marketing has always been one of IMC’s most important strategies and they have taken it further by integrating RSS into the strategy. There has been some new additions to IMC including the BeBiz business builder, The Internet Entrepreneur Club, and improvements on their existing products.
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Reputation
Derek Gehl has a great reputation in the Internet marketing industry. He has successfully carried the torch after Corey’s passing and has made huge improvements to the company. The products and services created by Derek are better than ever and he is very involved with the community. Many customers and readers are satisfied with IMC’s products and content. I highly recommend you check out the Internet Marketing Center if you’re just starting out on your Internet marketing journey.
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