path2prosperity
05-13-2012, 05:18 PM
I was awarded a £1000 “Government Enterprise Grant” in the mid 1980s.
I had run my own business since 1970 so it was not hard to show the interviewer that I had some entrepreneurial ability and get on the short list. I had some skills as I had spent the last of my capital on training courses in industrial psychometric profiling.
Did I have a market for my skills in psychometric profiling?.
The test was very elementary. The government gave us enough to send out 1000 leaflets offering our product or service. If ten percent of those leafleted responded, we were on the way. If 1% of those who showed interest bought your product or service, you were deemed as having a market and got your £1K enterprise grant. I was lucky as I was offered a job as an industrial psychometric profiler in an employment agency as a result of the money which the government gave me to advertise my services. I got my £1k grant and a job with a starting salary of £20K pa. which was not bad twenty years ago.
If I had to start a new career at my age, I would consult a RS mate “scratchy” as we have mused about a product line which we would like to get off the ground and market on the Internet. We may be too long in the tooth to launch a "Millionaire's Club" but we can give you younsters some good advice.
Muse on This.
You can buy natural perfumes as essential oils and you can buy turned wood ornaments and widgets. Is there a market for scented wood ornaments?
We know that there is a market for those who like the smell of womens dirty knickers, as they sell on Scamlandpro. I like the smell of horses and waste products from horses stables rather than the smell of human excrement. I smoke but I dislike the smell of nicotine plants. Plenty love the smell (http://www.gardenersworld.com/blogs/plants/plants-for-perfume/3057.html).
Marketing is 1) Identifying a new product line or new service. 2) Finding out to what people would be prepared to pay for it and 3) Resourcinng products to supply to the constantly changing market.
How did flogging crap products and non existant services become known as Internet marketing? The Pied Piper of Hamlyn I assume.
I had run my own business since 1970 so it was not hard to show the interviewer that I had some entrepreneurial ability and get on the short list. I had some skills as I had spent the last of my capital on training courses in industrial psychometric profiling.
Did I have a market for my skills in psychometric profiling?.
The test was very elementary. The government gave us enough to send out 1000 leaflets offering our product or service. If ten percent of those leafleted responded, we were on the way. If 1% of those who showed interest bought your product or service, you were deemed as having a market and got your £1K enterprise grant. I was lucky as I was offered a job as an industrial psychometric profiler in an employment agency as a result of the money which the government gave me to advertise my services. I got my £1k grant and a job with a starting salary of £20K pa. which was not bad twenty years ago.
If I had to start a new career at my age, I would consult a RS mate “scratchy” as we have mused about a product line which we would like to get off the ground and market on the Internet. We may be too long in the tooth to launch a "Millionaire's Club" but we can give you younsters some good advice.
Muse on This.
You can buy natural perfumes as essential oils and you can buy turned wood ornaments and widgets. Is there a market for scented wood ornaments?
We know that there is a market for those who like the smell of womens dirty knickers, as they sell on Scamlandpro. I like the smell of horses and waste products from horses stables rather than the smell of human excrement. I smoke but I dislike the smell of nicotine plants. Plenty love the smell (http://www.gardenersworld.com/blogs/plants/plants-for-perfume/3057.html).
Marketing is 1) Identifying a new product line or new service. 2) Finding out to what people would be prepared to pay for it and 3) Resourcinng products to supply to the constantly changing market.
How did flogging crap products and non existant services become known as Internet marketing? The Pied Piper of Hamlyn I assume.